Dorian is the definition of a go-getter. She recently made a big career change and moved from Lexington, KY to Columbus, OH, and is now working as a Content Creator for Hartley Social! Dorian can strike up a conversation with anyone, and emanates a cool confidence. Keep reading for her take on Tupac, ice cream, and which bakery she's hitting up in NYC.
Q: What is your favorite thing about Columbus?
A: What I love most about Columbus is how much it's growing. I lived here briefly after college in 2009, and nearly a decade later, the city has changed so much! I love all the up and coming neighborhoods and the focus on small, local businesses. There is something in this city for everyone and the people are so welcoming! Overall, there is just a great sense of community, which is why I love living here!
Q: How did you develop an interest in digital marketing?
A: I developed an interest in digital marketing after I realized how effective it was on me! I was constantly looking over my Instagram feed and sending pictures to my boyfriend and mom being like, "can I pull this off?" or, "oh, I really love this!" It was so much easier to shop my feed because I could see how a piece of clothing looked on someone, or how it was styled or how a space was designed... it gave me a new perspective on things and pushed me out of my comfort zone in a good way.
Q: What is one easy way women can support other women in the business world?
A: It sounds small and insignificant but just words of encouragement. I think the world sometimes goes out of its way to tell us that we can't or we shouldn't or whatever negative opinion it has of women trying to make it in business. And it doesn't take much for those negative thoughts to manifest into self-doubt and insecurity. As women, we need to be aware of this and make sure that we're encouraging others and lifting each other up. We can do this, and together we rise.
Q: Tupac or Biggie?
A: Tupac. I remember buying the Changes single when I was in 5th or 6th grade and blasting it non-stop on my dad's old five disc CD changer that was in our living room.
Q: Ice cream or froyo?
A: Ice cream. If I'm going to have the calories, I want the real thing. Jeni's Splendid Ice Creams are bae. Also, Halo Top when I'm craving ice cream but need to stay on my macro-diet (competitive cross-fitter here). Their Pancakes and Waffles is a game changer.
Q: What is one brand you really admire and why?
A: It's a workout company called Bell & Belle. It's not so much about the clothing, although it is high quality gear to workout in, but it's because of the personal relationship I feel that I've built with them. Every time I order something, it comes with a handwritten note addressed specifically to me. A couple of weeks ago, I PR'd a lift while wearing one of their tops- they DM'd me to tell me congratulations. They feature their customers in their Insta story (I've been included). They make you feel like you're part of the company, not just a client. And little touches like that go a long way. Plus they're all about female empowerment so you can never go wrong with that.
Q: What is your favorite social media platform and why?
A: Probably Instagram. It's so versatile and simple all at once. Plus, I'm a huge Instagram creep! I'll admit it. I'll start scrolling my feed and 30 minutes later I'm down a rabbit hole looking at people's vacations from four years ago saying, "I want to go there!"
Q: Sushi or pizza?
A: Pizza all day. I like sushi, don't get me wrong, but I rarely have a craving for it like I do pizza. I've had artichoke pizza in New York, classic deep dish at Giordano's in Chicago and potato pizza in Prague. You pretty much can't go wrong with pizza in my book.
Q: Are you more likely to patronize a business with a digital presence, and why?
A: Absolutely. First and foremost, it's easier (I'm really the laziest active person you've ever met in your life). If I already know that a business has a product or service that I want, that I've seen online, I'm way more likely to go get it. Perfect example- I'm going to New York in January. I saw someone's post from Supermoon Bakehouse (if you haven't yet, do yourself a favor and look up their cruffins). Their food looks AMAZING and I've already decided to go when I'm there.
Also, as I mentioned in my answer about a brand that I admire, I like being able to feel like I have a personal connection with a business and their digital presence is an easy way to do that. I'm so much more likely to build a relationship digitally then go to the business than the other way around.
Q: Who inspires you and why?
A: Would it be cheesy to say my mom? My mom inspires me because she always believes in me no matter the circumstance. I won't lie- sometimes I struggle believing that everything will turn out okay, but not Deb. No matter what life has thrown at her, she continues to move forward and be successful, whether they're little, every day victories or big career moves. She reminds me that success isn't just defined by a job title or an income and she inspires me to be a better woman, daughter and person every day.
Q: What fictional character are you most like?
A: This one is tough because I admittedly haven't read a book in about six months. But if I had to choose, I would say Diana Holland, the little sister in the Luxe series. I first read the books in 2009 when I was on a trip to China and a lot of what I saw in her character resonated with me. She's a headstrong and opinionated but also caring and loyal to a fault. Most of all, she's fearless and doesn't back down from chasing the things that she wants out of her life- which is something that I think all of us want for ourselves.
Q: What song is the soundtrack to your life?
A: According to my Spotify year in review, it was Congratulations by Post Malone. Didn't see that one coming. But, I'm not surprised. I love the beat and I like to think that I can rap like Quavo (I can't). But I like the message... I've always had big dreams and never been afraid of putting in the hard work to make them happen.
Q: What is your "go-to" when you need to get shit done?
A: Coffee. Drinking my second 16 oz. cup and I answer these questions.
Q: What's your favorite book for an aspiring girl boss?
A: I'm the worst with this because I haven't read one so I can't recommend one! I will say this... the book that I read every year without fail is Eat. Pray. Love. Yes, it's older at this point but I think the central message will always be important. You need to find the you that makes you happy and hold on to it with all you have. So often we find ourselves catering to the wants and needs of others that we forget to prioritize the things that we want and need. If you want and need to be a girl boss and start your own company- do it. If you want and need to continue to climb the corporate ladder- do it. If you want to be a wife and mother- do it. Be the boss of your life and love every second of it.
Q: If you won the lottery, what would be your first move?
A: This one is lame. My first move if I won the lottery would be to pay off my and my family's bills. That's how I know I'm getting old- financial stability is one of the things I think about most. But my family has done a lot for me financially over the years and the greatest thing that I could do for them (and for me) is to create an environment where none of have to worry about finances for the rest of our lives.